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Definition updated on July 2023

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Digital PR

What is Digital PR (Public Relations)?

Digital PR is an approach used to make your brand more well-known online. It is similar to traditional PR in many ways, but it allows you to reach a much broader audience than you could with just offline tactics. Digital PR focuses on web-based techniques like search engine optimization (SEO), content marketing, influencer marketing, and social media to have the biggest impact.

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