Feedbacks: First Steps alongside French SEO Leaders
Recently, FlashSERP has been at the center of reactions expressed by the SEO solution IndexMeNow. In this article, we aim to provide clarification and clarify our stance on this matter.
June 19, 2023
November 6, 2023
In a recent Twitter thread and a message on the Growthhacking.fr forum, IndexMeNow raised concerns about the communication methods used by FlashSERP. The thread (in French):
Attention : Un certain nouveau service d'indexation "flashserp" (qui utilise simplement l'api gratuite de Google) achète de la publicité sur le nom https://t.co/ImPea0VrYI en créant des campagnes dédié sur + travaille sa communication avec mon nom et prénom en SEO. 1/2 pic.twitter.com/jsODBiUzDW
After the confusion caused by the strong reactions on Twitter, we understand the need to clarify our true intention, which was never to harm IndexMeNow or any other market player.
Our advertising campaign on the name of IndexMeNow was simply aimed at testing different audiences and keywords to better understand our market. It lasted only a few hours between June 8 and June 11, 2023, so it was not intended to be long-term. Screenshot of our Google Ads account for this same campaign:
In the message, a screenshot is shown taken during a search for the keyword "IndexMeNow," the only keyword present in this ad group and actually set to "broad match" type.
Indeed, Google decrees that the name of a competitor should not appear in the body of the ad (Google Ads rules). The ad variant shown above corresponds to an attempt to insert a dynamic keyword in compliance with Google's ad validation steps.
We apologize to IndexMeNow for this oversight.
Our SEO Positioning
We did have a blog post written by an independent writer about the IndexNow Protocol. Although the mention of IndexMeNow was not initially intentional, it was included due to the leading position of this solution in the French market.
We became aware of this inadvertence and have since removed any reference to this solution in the same article.
Regarding the free Google API on which FlashSERP is built
We confirm that we do use Google's free API for the indexing process of FlashSERP, with the aim of providing a simple and efficient service to users who do not have technical knowledge to set up APIs or similar processes.